Overview

For Mother’s Day 2014, the NFL wanted to create a huge “Happy Mother’s Day” message which would be created using just pictures of NFL players and fans with their mothers.

What we did

Mothers day mosaic app

We asked the fans to send a tweet with a picture of themselves and their mother to @nfl with #NFLmoms. We then gathered all these pictures and created a massive mosaic to write out “Happy Mother’s Day”.

The Results

With thousands of pictures making up the mosaic, hundreds of Mother’s Day cards were also generated by the NFL fans and shared on their Facebook & Twitter profiles. Happy Mother’s Day everyone!

Launch Application

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